Digital Signage–Making the most of Retail Space

Digital signage provides retailers with an effective form of promotion, branding and a method of manipulating customers to change their buying habits. A well-placed screen at a point of sale location or above popular items can inform customers of offers and other products that the retailer is trying to popularise. Furthermore, digital signage screens are a great method of reinforcing branding information, helping to instil company and manufacturer names and logos into people’s memory.

Using Touch Screens Outdoors

Outdoor digital signage has become an incredibly popular form of out of home advertising. Used by all sorts of businesses it has many advantages over traditional outdoor advertising. Firstly, digital signage is a hands-free form of advertising, unlike static media there is no need to visit the sign once it is installed as all new […]

The Pitfalls of Implementing Outdoor Digital Signage

Just as digital signage has revolutionised advertising in indoor locations; replacing traditional communication methods in all sorts of locations – outdoor digital signage is set to do the same ouside. Whilst trailing behind regular out of home advertising, outdoor digital signage is still the fastest growing aspect of this new media revolution. However, as with […]

Challenges of Digital Signage

When it comes to advertising and getting the message across there has been a huge surge in the use of digital signage and interactive media. Due to the dramatic fall in recent years of display devices such as LCDs and plasmas, digital signage is fast becoming a mainstream advertising method. Digital signage is flexible and […]

Digital Signage – a Beginners Guide

Digital advertising has become a revolution in the last few years and recent studies suggest that the use of digital signage is expected to increase three-fold over the coming few years, despite the economic downturn. The increase in the use of this type of narrowcast (as opposed to broadcast) is due largely to the falling […]

Protecting Computers from Airborne Debris

Most computer administrators are aware of the problems dust can cause to computers and other electrical equipment. Even in the relatively dust-free environments of our offices and homes dust will permeate a computer enclosure and congregate inside forming so called ‘dust bunnies.’ In most environments a (very) careful vacuum of the inside of a computer […]

Digital Signage made easy with an LCD Enclosure

Digital signage is a growing media; its use has now exploded over the last few years, due largely to the plummeting costs of LCD displays and plasma screens. The benefits of digital signage are many-fold when compared to conventional 2D sign advertising, not only can messages be changed or adapted easily but also moving images […]

Digital Signage – Plasma or LCD

Digital signage is a revolution almost akin to the printing revolution following the development of the Gutenberg press. Digital advertising has allowed messages to be tailored and changed at will allowing flexibility other advertising methods cannot match. The growth of digital advertising is due mainly to the dramatic fall in the price of plasma displays […]

Industrial LCD and Digital Signage Enclosures

Getting the message across has always been important to business. Whether it’s warning workers of potential dangers, informing people of procedures or advertising new products to clients, traditionally there has only been one way to do this with the use of conventional 2D signs. However, due to the dramatic decline in modern digital display devices […]

Industrial Computer Enclosure – A Buyers’ Guide (part 3)

Other considerations in choosing an industrial computer enclosure for a specific location are the possibility of extreme temperatures. In some industrial areas machinery and processes generate excess heat which is why many industrial computer enclosures are fitted with additional cooling systems. Some enclosures are even installed in ovens and other hot rooms. If the location […]