Tag: outdoor digital signage

Using Outdoor Screens as Digital Signage for News Feeds

The way people receive news and information is changing. Thanks to the Internet, smartphones, rolling news and other new media, traditional sales of newspapers are on the decline, both nationally and regionally. People no longer want to wait until the next morning to read what’s going on in the world and in their local community. News is now something people want, when they want it, and invariable this often means when they are on the move.

Challenges of Outdoor Digital Signage in the Middle East

A decade ago when digital signage first emerged, it was only large public spaces such as shopping malls and airports where these screens were prominent. Over the last few years, however, digital signage has filtered into nearly all areas of our towns and cities. From filling up with gas to waiting in line at the pharmacy, a screen is probably selling, providing information or offering branding information to you. And one area where the use of digital signage has increased dramatically has been outdoors.

Growing Use of Digital Signage around Religious Buildings

There has been a growing use of digital signage displays both indoors and out around churches, mosques, synagogues and temples, as many religious buildings and institutions look for effective communication to their congregations and local communities.

Benefits of Outdoor Screens for Public Buildings

Public buildings such as schools, colleges, libraries, museums and religious institutions have a need to communicate with the people that they serve. Often, this means using all sorts of traditional messaging systems from the trusty old noticeboard to sending out literature such as parish magazines.

Importance of Temperature Control for Outdoor Digital Signage

Outdoor digital signage is increasing in popularity. More and more digital screens are placed along high streets, storefronts and roadsides every day, with outdoor digital signage one of the fastest growing advertising mediums around. And it’s not only advertisers that are using digital signage in outdoor environments; information screens outside schools, libraries and transport hubs […]

Planning Outdoor Digital Signage

Outdoor digital signage has many uses and advantages. For advertising an outdoor screen will receive far more views than a comparable indoor display, while for providing information, an outdoor screen can reach customers and service users before they enter a  building, providing crucial information. Businesses, public buildings and educational facilities are increasingly turning to outdoor […]

Digital Signage and the Problems of Downtime

Downtime is perhaps the biggest problem for digital signage. A dead screen is not only unsightly, but also costing money for as long as it isn’t working. All that investment in hardware, content, networking and installation is failing to get any return while the screen is down. For advertising screens, downtime also costs in lost […]

Information Screens and the Speed of Delivery

Delivering information is an essential aspect for many businesses and institutions. Keeping customers, workers and visitors informed requires dynamic communication systems that can relay information as soon as it comes in. Providing out-of-date information is often worse than providing no information at all, which is one of the reasons why information screens are becoming popular […]

The Rise of Corporate TV Channels

One thing that has arisen due to the internet and introduction of digital cameras, is the ability for nearly anyone to create a film or video. YouTube remains one of the most popular internet sites where thousands of videos are uploaded each day, and increasingly, YouTube has become a platform for companies and businesses. Most […]

Problems with the Sun

While most businesses that decide to use an outdoor screen, whether for outdoor digital signage, information or entertainment, realise the need to protect the screen from the elements, all too often, one aspect of outdoor screen use gets forgotten—the sun. The sun can cause several problems with an outdoor screen, which lead to viewing problems. […]