Tag: outdoor digital signage

Which Way Round – Orientation of Outdoor Digital Signage

The screens used for outdoor digital signage, housed in plasma/LCD enclosures, are pretty much the same devices used for home TV viewing. While they are commonly commercial grade, this just makes them slightly more proficient at being left on for 24 hour periods. While the devices may be the same, the way they are used […]

Outdoor Digital Signage – Temperature How Low Can it Go?

With freezing temperatures gripping most of the UK a question many outdoor digital signage users should be asking themselves is how low can the temperature drop before the screen starts to fail? The answer to this question will vary from unit to unit depending on protection afforded to the outdoor screens and the operating window […]

Snowy Weather – is your Outdoor Digital Signage Protected?

With most of the UK suffering from wintry weather, snow bringing havoc to many parts of the country, there is a potential for many of the outdoor digital signs that adorn our high streets to fail as the temperatures drop below the safe operating level of the LCD or plasma screen. The severe cold can […]

Outdoor Digital Signage and the LCD Enclosure – perfect bedfellows

Outdoor digital signage now makes up over ten percent of all outdoor advertising. While not as ubiquitous as its indoor cousin, outdoor screens are never-the-less, appearing up and down the high street providing information, advertising and promotions. This digital outdoor signage market is expected to expand too, with outdoor advertising organisations predicting a continuous rise, […]

Outdoor Digital Signage – Common Questions

Outdoor digital signage is increasing in popularity.  More and more screens are being erected in outdoor locations to take advantage of the larger audience potential. The advantage for advertisers is obvious – more people view the advertisement, and for shops and stores the outdoor promotions can help bring people inside. Like indoor digital signage t […]

Outdoor Digital Signage – easier than you might think

As digital signage become more ubiquitous, with screens seemingly everywhere from petrol stations, shopping malls and convenience stores, digital advertisers are always looking for an opportunity to get ahead. Taking digital signage outside is one way that they can receive higher audiences for their content and there is also less competition in the world of […]

LCD Enclosures – Design Matters

LCD enclosures are an innovation that allows standard consumer or commercial grade LCD screens to be taken outside to be used as outdoor digital signage. The key function of the digital signage enclosures is, therefore, protection, ensuring the enclosed LCD (or plasma) is protected from the outdoor elements. Rain, snow and airborne debris need to […]

The Value of a High Brightness Screen in Outdoor Locations

Outdoor digital signage and other uses for outdoor TVs, such as open-air entertainment and information provision, are the reason why so many screens are now found in outdoor locations. With the advent of commercial grade TV technology and protective LCD enclosures, it is no longer expensive to place a screen in an outdoor location, with […]

Digital Signage News UK 11.17.2010

Ocean Erect Giant Digital Billboard at Birmingham’s Bullring Big screen advertising company Ocean have won a contract with Birmingham’s iconic Bullring shopping centre to install for the city’s first full-motion outdoor digital screen. The screen has been deployed near the famous shopping centre, home to the city’s Selfridges department store, in conjunction with insurance group […]

The Five Steps to Ensuring Outdoor Digital Signage is Protected

Outdoor digital signage is becoming a large part of the overall outdoor advertising sector. Screens in outdoor locations are now being deployed in many city high streets, in front of stores and around transport hubs, concourses and leisure areas. The effectiveness of outdoor digital signage is what is driving this prevalence of outdoor screens as […]