Tag: outdoor digital signage

UK Outdoor Digital Signage Continues to Thrive

While nobody can deny that digital out of home (Dooh) is continuing to grow, this growth is slowing down in the indoor market as indoor advertisers are reaching a zenith. There is, after-all, only a limited amount of space where screens can be situated and digital indoor, in many towns and cities, is ubiquitous. The […]

Dual Purpose Screens – Transport Hubs and other Locations

TV Screens have long been commonplace in transport hubs; even before the rise of the flat-screen televisions and the digital signage revolution, old cathode ray tube (CRT) TVs were often mounted on the ceiling of train stations and airports to relay timetable information and news of delays and/or cancellations. Now with modern LCD screens their […]

Robust Digital Signage for Indoor and Out

Using a digital screen for advertising, promotion or providing information is becoming increasingly common, thanks in part to the falling cost of LCD and plasma type screens. The flat-screen TVs are also becoming more durable with commercial grade screens able to be left on 24 hours-a-day and have lifetimes far longer than consumer TVs. This […]

Snow Survival – Outdoor Digital Signage

The UK is experiencing the harshest winter in decades with temperatures reaching as low as minus 20 centigrade (-4 Fahrenheit) in some parts of the country. And as record numbers of cars breakdown and home plumbing systems fail, it is a busy time for plumbers and mechanics alike. For those that use outdoor digital signage, […]

An Outdoor TV – A Cost Effective and Simple Solution

While the internet and mobile technology has changed the way we live our lives, television is still the most common and popular media. Few people can claim to not own a TV, even fewer can claim to never watch it and many homes have multiple sets around the house. Kitchen’s bedrooms, living rooms and even […]

Plasma, LED, or LCD for Outdoor – Advantages and Disadvantages

Outdoor digital signage is growing industry with over ten percent of all outdoor advertisements now a digital screen of some shape or another. The screens used for digital advertising are, in essence, the same sort of devices that we use in our homes, although commonly they are of a more durable commercial variety. There essentially […]

Waterproof Computer Products

Computers are now a ubiquitous tool. No longer just found in offices, bedrooms and studies, they are used in all sorts of locations; from factories to warehouses, hospitals to abattoirs, and schools to clean rooms. Obviously, not all these locations are as clean, warm and dry as your average office – and many industrial locations […]

Outdoor Digital Signage it is not just advertising – Other Uses of outdoor screens

While outdoor digital signage has emerged as large sector of the total outdoor advertising market, with LCD screens placed in all sorts of locations, from high streets to train stations; advertising is not the only use for outdoor screens. Information displays are common, especially around transport hubs and in city centres – used for things […]

Outdoor Digital Signage – totting up the costs

Return on investment is a key aspect of deciding whether an outdoor digital signage campaign is worthwhile going ahead with. And while it can be difficult to evaluate the return you are getting, requiring time for the campaign to be assessed. One aspect of the investment, however, can be ascertained accurately: the set-up costs. It […]

Dynamic Christmas Marketing with Outdoor Digital Signage

Christmas time is one of the busiest periods of the year for retailers, and a good festive period can make all the difference between a successful year and a less profitable one. This time of year, therefore, is also the busiest period for marketing as retailers and manufacturers spend a fortune at Christmas promoting and […]