Tag: outdoor digital signage

The Effectiveness of DOOH (Digital Out of Home) Advertising

Out of home advertising is an effective form of promotion and one of the oldest types of advertising. For centuries, signs, posters and billboards have been used to promote and advertise products outdoors and our high streets are jam-packed with them. From large billboards at the side of the road, outdoor adverts on bus stops […]

Problems of Condensation for Outdoor Screens

Condensation can be a serious problem for outdoor digital signage and other outdoor screen use. It can cause a myriad of problems and can lead to components failing, obscured screens and can be difficult to counter. The main problem with using a screen outdoors is that no matter how well-protected it is in an LCD […]

Benefits of Outdoor Information Screens

Providing information to customers, staff, and patrons is an essential aspect to many businesses and industries, but getting this information across can be challenging. Traditionally when you caught a train and needed a timetable, went to school or college and wanted to find out exam results, or needed to find out some information at work, […]

Traditional Outdoor Advertising on the Decline

Outdoor advertising is one of the oldest forms of marketing in existence. For centuries, vendors and retailers have been promoting their products using out of home advertisements on the front of stores, on billboards and on posters, in virtually every conceivable location. And the effectiveness of outdoor advertising hasn’t declined in the slightest and it […]

Outdoor TV Enclosure for Protecting LCDs Outside

Many different reasons exist as to why people wish to use a TV screen outdoors. Businesses are keen to promote their products with outdoor digital signage, service industries such as transport companies wish to keep patrons informed of timetabling and delays, whilst householders and bar and pub landlords, are deploying TVs outside for entertainment. Whatever […]

Installing an Outdoor Screen – Increasing Viewability

There are a myriad of different reasons for using an outdoor screen: outdoor digital signage, information displays or outdoor entertainment, are just a few of the reasons why modern LCD and plasma screens are being erected outdoors. Screens used for outdoor digital signage are far better suited for the purpose than standard two dimensional signs […]

Digital Signage, Commercial and Consumer Grade Screens – the Difference

Digital signage displays are becoming a common sight around the shopping malls and transport hubs of our cities, and with outdoor digital signage expanding too, seeing screens out of the home is now a common occurrence. However, the TV screens used in these out of home locations are not the same to the standard consumer […]

Budgeting for Digital Signage Screens

With such a rise in use, digital signage is the fastest and one of the most effective forms of out of home advertising, and has become a common sight in many locations from the shopping mall to the airport. The spread of digital advertising continues to grow as the cost of the technology falls and […]

Protect Outdoor Screens from Vandalism and Theft

Screens are now a common sight outdoors. The use of outdoor digital signage, information screens and outdoor TVs in pub beer gardens has grown dramatically since the development of outdoor LCD and plasma screens. These outdoor TVs are very similar to the ones we use at home only they are weatherproof and often have higher […]

Industrial Digital Signage

Digital signage is proving to be an incredibly popular form of advertising and messaging. Nearly everywhere you go these days there is a screen providing information of advertising content, from airports to shopping centres, and even the UK high streets are now filling up with outdoor digital signage. The advantages of using screens for relaying […]