Tag: lcd enclosures

Planning an Outdoor Digital Signage Campaign – Step by Step

Outdoor digital signage has many advantages over other digital advertising. Its greatest benefit is that it is visible, not only to a larger number of passers-by than indoor digital advertising but is also visible to passing cars, bikes, taxis and buses. But there are many pitfalls to installing an outdoor digital signage system so the […]

Ways to Get Noticed – Creating that Different Digital Signage Campaign

Digital advertising has been around for quite a few years now. It is now a ubiquitous medium found everywhere from outdoor digital signage on the high street to the digital poster in shopping malls, retail units and even doctor’s offices. It has become so common that one of the fundamental reasons for investing in digital […]

Digital Signage – and the problems of Vandalism

Digital signage is a fast growing industry. However, its success, rooted in its ability to display messages to large audiences and being more attractive and engaging to passers-by is also one of the reasons why this new medium is developing some controversy. Not everyone is a fan of digital signage and it has even seen […]

Big Screen – Outdoor TVs for any Budget

We are now all used to seeing large screen TVs outside the open. Either for advertising or information – outdoor digital signage has penetrated most high streets and city centres. And big screen TVs are commonly being installed outside entertainment areas such as pubs, restaurants and bars for viewing sporting events outdoors. But there are […]

Outdoor Digital Signage – The Glitz and Glamour of Vegas on any High street

Digital signage is a new medium. LCD screens, plasmas and other flat screen displays have only been used out of home for the last decade or so. But outdoor advertisers have always implemented technology and moving imagery and there are many famous locations where the advertisements have become famous: Piccadilly Circus in London, Times Square […]

When Outdoor Digital Signage Goes Wrong

Perhaps the fastest growing sector in the digital out of home market is in the growth of outdoor digital signage screens. A few years behind the indoor market, outdoor digital signage is now catching up fast. More and more installs are being erected along roadsides, high streets and outside shop frontages. But it is not […]

Outdoor Digital Signage – Big is Beautiful

Getting noticed is one of the biggest challenges of any type of outdoor advertising. Every day we are exposed to thousands of advertising messages, whether they be on TV, radio, in the newspaper, or on outdoor billboards and posters. And outdoor digital signage is just the latest in a long line of outdoor advertising methods. […]

Outdoor Digital Signage & Simplicity – Take it easy on yourself

Outdoor digital signage can be a veritable minefield of pitfalls, challenges and unforeseen events that can make even the best thought out plans fall to pieces, especially if you are trying to establish a return on investment. And that is the crux of any digital advertising campaign, indoors or out. If your signage campaign is […]

Raising your Profile – What Digital Signage can do for you

Image has never been as important as it is today. Consumers are no longer swayed by just cheap deals and special offers, looks can mean everything, especially in some retail sectors. So when it comes to advertising, setting the right impression is vital. An advert may be the first time some people are introduced to […]

High Definition and Digital Signage

There has been a lot of debate amongst AV manufacturers and suppliers in recent times about the future of High Definition TV devices for use in digital advertinsg and outdoor digital signage. There are some that argue it is as important to implement this new technology otherwise digital out of home media will be left […]