Tag: lcd enclosure

Digital Signage Content – Do’s and Don’ts

You have your screen, your media player and LCD enclosure, now it’s time to start thinking about content. Content is one of the biggest challenges in digital signage. The great thing about using LCD screens to advertise and provide information is that with basic PC software and a little time, anyone can generate their own […]

Outdoor Digital Signage – Where to Place your Screens

With so many digital signs now installed in retail units, stores and in shopping malls it seems you can’t go a hundred yards now without spotting one. However, despite the digital signage industry being around for quite a few years now, it never ceases to amaze at the locations people decide to erect screens. Either […]

Digital Signage for Beginners – Where to place your screens

Digital signage screens can benefit nearly any business, trade, organisation or institute. From providing advertising to relaying important information to employees, staff and visitors, digital screens provide a useful, flexible and real time solution. Whether it is required to increase brand awareness or advertising at a store front, or to provide visitors with useful information […]

Ten Ways Digital Signage could Benefit your Business

There is a myriad or reasons why people invest in digital signage from increasing brand awareness, to boosting sales to just making the company look good. Here are some of the most popular reasons why businesses buy LCD enclosures and move into digital signage. 10. Modernity – Digital signage is a modern and attractive method […]

Common Digital Signage Mistakes

Return on investment (ROI) is a much used term for those considering employing digital signage. Regardless of the cost effective method taken, there is still an initial outlay with any digital advertising scheme – and ensuring you get that back is vital to make the exercise worthwhile. There are many mistakes and pitfalls that people […]

Digital Signage – TAX and Licences

There has been much discussion and controversy lately about taxation of digital signage screens. Many countries, particularly in Europe have a licensing or taxation policy for televisions. Some of these licensing schemes have been around since TV began (namely the UK’s BBC TV licence) and are designed to pay for public service broadcasting. However, there […]

Screen Media Expo Europe – Reveals the next generation of digital signage

The fifth Screen Media Europe Expo was held in London at the beginning of May where many of Europe’s leading digital signage companies were displaying their latest innovations and products. There were some really exciting ideas on display at the Earls Court exhibition which saw 3195 people visit the show over the two days, an […]

Keeping your Digital Signage Fresh

Traditional print media has been suffering for a long time. A poster or print campaign no longer gets the same results as it would have done several years ago. One of the main problems with this type of advertising is that we are all so used to seeing it that we get used to ignoring […]

Development of Road Signage – from Motorways to Digital Signage Billboards

Signs are everywhere. From those that give us orders, to those that there to warn us of danger we must encounter hundreds of signs each day as we travel around the country’s road networks. Billboards, hoardings and even outdoor digital signage are now a regular feature along roadsides but road signs have gone through a […]

Importance of Choosing the Right Digital Signage Enclosure

There is much to think about when planning a digital signage campaign. You have to source screens, media players and sort out dynamic and engaging content. And with so much to do, it is no wonder that many installers of DS systems neglect one of the most important aspects of any digital advertising or out […]