High Definition and Digital Signage

There has been a lot of debate amongst AV manufacturers and suppliers in recent times about the future of High Definition TV devices for use in digital advertinsg and outdoor digital signage. There are some that argue it is as important to implement this new technology otherwise digital out of home media will be left […]

Outdoor Digital Signage – How to use screens outdoors

While outdoor digital signage is still lagging behind indoor systems, the sector is catching up fast. More and more LCD screens are finding their way outside in the open air, but why? Outdoor digital signage can attract a larger audience compared to any outdoor screen. This is easy to envisage of you have a signage […]

The Use of Digital Signage in Hospitals

Hospitals across the globe have begun to embrace digital signage. From reception areas to wards and even car parks with outdoor digital  signage, screens are being installed in all manner of places throughout hospital premises. But unlike many industries that have adopted digital signage as an advertising medium, hospitals have found use for it as […]

Digital Signage – What is it and why use it?

Nearly everywhere you go on a modern high street TV screens are being used for advertising and information. From store windows to screens in shopping malls, train stations and even outdoor digital signage – this modern new medium is taking hold over many of the traditional advertising sectors. But what exactly is digital signage and […]

Digital Signage Content – Do’s and Don’ts

You have your screen, your media player and LCD enclosure, now it’s time to start thinking about content. Content is one of the biggest challenges in digital signage. The great thing about using LCD screens to advertise and provide information is that with basic PC software and a little time, anyone can generate their own […]

Keeping your Digital Signage Fresh

Traditional print media has been suffering for a long time. A poster or print campaign no longer gets the same results as it would have done several years ago. One of the main problems with this type of advertising is that we are all so used to seeing it that we get used to ignoring […]

Development of Road Signage – from Motorways to Digital Signage Billboards

Signs are everywhere. From those that give us orders, to those that there to warn us of danger we must encounter hundreds of signs each day as we travel around the country’s road networks. Billboards, hoardings and even outdoor digital signage are now a regular feature along roadsides but road signs have gone through a […]

Importance of Choosing the Right Digital Signage Enclosure

There is much to think about when planning a digital signage campaign. You have to source screens, media players and sort out dynamic and engaging content. And with so much to do, it is no wonder that many installers of DS systems neglect one of the most important aspects of any digital advertising or out […]

Countering Vandalism – With Outdoor Digital Signage

There are many challenges facing outdoor digital signage installers. Placing an electronic device like an LCD in an outdoor location comes with numerous obvious challenges so any LCD enclosure tasked with protecting an outdoor LCD system has to ensure it can protect the device from rainfall, temperature and other elements. However, there are other hazards […]

Choosing a Digital Signage System to Fit your Needs

Digital Signage is often cited as a low cost method of advertising to a large audience. And digital signage can certainly reach a large scale audience but the ROI (Return on Investment) for installing all those screens is not so straightforward. There are numerous different solutions for digital advertising too; from the simple digital poster […]