Tag: digital signage
Standalone All-in-one Digital Signage – simple and engaging
Digital signage sued to be a complicated business, anybody wanting to install signs around a retail store required half a dozen experts to install, network, generate content and maintain the screens. Now, with the falling cost of LCD displays and an increase in manufacturers, now installing a digital signage system can be incredibly simple. All-in-one […]
Armagard at In-Store Show 2011
Following the success of InfoComm last week, and the level of interest in our range of LCD enclosures and digital signage products, Armagard are attending the In-store Show in London this week, demonstrating our new range of outdoor digital signage and indoor retail products. In-Store Show 2011 is the UK’s largest retail marketing event, and […]
Brand Building with Digital Signage
Creating a brand is perhaps the most important aspect of marketing that a business can embark on—especially a retail business. No other form of marketing, advertising or promotion can benefit a business as well as generating a brand. Once a successful brand I established customers begin showing brand loyalty, returning time and time again trusting […]
Digital Signage at the Airport
Airports have been using digital signage for many years. One of the first industries to recognise the potential of using screens, the modern airport is now full of all types of digital signage and posters. Initially, airports first started using screens as a method of communicating with customers. Arrival boards and screens to indicate cancellations […]
Digital Signage – Exclusivity and Modernity
If you go into an exclusive store, shop or boutique these days, it is more than likely you will come across digital signage screens promoting items or being used for brand awareness. Indeed in some exclusive stores, digital screens have all but replaced the traditional print media and even outdoor digital signage is being deployed […]
Modern Advertising with Digital Posters
Advertising to takes so many forms these days; at home television and radio advertisements are efficient methods of selling and promoting and newspapers and magazines also provide advertisers with good opportunities. Out of home advertising has also been a traditional mainstay of the marketer’s arsenal; however, as modern technology and a more media savvy audience, […]
Digital Posters – Entry Level Digital Signage
There are few people who have not yet heard of digital signage. This digital out of home advertising (Dooh) is an incredibly fast growing method of raising brand awareness and is springing up all over the place. From shopping malls and retail parks to outdoor digital signage along roadsides and the high street; display screens […]
Digital Signage on a Shoestring
Despite the falling costs of TV screens such as LCD (Liquid Crystal Display) or plasma, digital signage is still not what you would describe as a cheap endeavour. Not only do the screens, content and distribution systems have to be purchased but also digital signage enclosures used to house and protect the screens are also […]
Ideal Locations for Outdoor Digital Signage
Perhaps the most important aspect of any potential digital signage campaign is working out where the signs are going to be placed. All too often digital signage displays are manufactured and content is created yet there has been little discussion to where the signs are to be placed. However, when it comes to digital signage […]
Using NTP to Synchronise your Digital Signage System
Digital signage is advancing quite rapidly for such a burgeoning new industry. Fantastic new innovations and content styles are being developed all the time and there are some really fantastic campaigns out there and more and more adventurous implementations are springing up all the time. One of a growing number of trends is the use […]