What do Consumers Actually want from Digital Signage Advertising?

How do you know your digital signage advertising is working? What are consumers looking to get from it? New research reveals how different demographics interact with, and respond to, digital screen advertising.

Digital Menu Boards | Overhyped or Beneficial for the Food Industry?

Wrestling with the idea of digital menu boards for your restaurant? Concerned about costs? Worried that you could be ‘biting off more than you can chew?’ Discover the benefits of going digital with your menu.

Modern Advertising Posters

Posters have provided advertising content for over two hundred years, ever since the development of lithography at the end of the 18th century. With innovative typography and colour images, posters became an expressive form of communication, combining advertising and art. For over a century, posters have been one of the most widespread forms of advertising […]

Digital Poster – digital signage made easy

With so many facets to a digital signage campaign – screens, media players, content, LCD enclosures – it can be extremely daunting for those without much technical know-how to get involved. And when you just want a simple solution to promote products having to outsource several aspects can make the whole scheme seem too much […]

Digital Posters – Entry Level Digital Signage

There are few people who have not yet heard of digital signage. This digital out of home advertising (Dooh) is an incredibly fast growing method of raising brand awareness and is springing up all over the place. From shopping malls and retail parks to outdoor digital signage along roadsides and the high street; display screens […]

Benefits of a Digital Poster for LCD Digital Signage

Digital posters are a form of LCD digital signage or digital out of home (Dooh) advertising that is becoming increasingly popular in recent months. LCD digital signage is the use of standard LCD or plasma TVs as a means of relaying corporate information for marketing purposes. The digital poster, as it is often called, is […]