Tag: digital outdoor signage
Uses of Outdoor TV Screens – Finding People
Modern flat screen TVs are now becoming just as common a technology outside the home as they are in. From retail stores to shopping malls, digital LCD screens are a common sight, used for promotion, advertising and brand awareness. And outdoor locations are becoming increasingly common too with outdoor digital signage now a common sight […]
Outdoor Screens Made Simple
No longer are TV screens only found in the front rooms and TV parlours. Modern flat screen devices like the LCD TV are commonly used in out of home activities like advertising and digital signage. And even outside these screens are replacing the billboards and signage commonly associated with outdoor advertising. However, outdoor digital signage […]
Digital Signage and Security – protecting your investment
While there are many advantages to digital signage and using screens in out of home environments there are several disadvantages, namely the initial investment for the hardware, and the length of time it may take to get a return on your investment (ROI) There is much that can be done to maximise the ROI and […]
Digital Signage in Hostile Locations
With digital signage now widespread, it has become a common sight in shopping malls, concourses and airports. And this new media is seeping into outdoor locations too with outdoor digital signage along roadsides and the high street; replacing the traditional posters and billboards commonly associated with outdoor advertising. And the reason for this change to […]
Low Cost Digital Signage Options
More and more businesses are getting into digital signage as a method of marketing and communication. And those businesses that are not already implementing out of home media like this – are considering it. One of the major factors that can often put people off getting involved in digital signage is the cost and a […]
Hotels – Reasons to Consider Digital Signage
Hoteliers are always looking for new ways to communicate with their customers, staff and visitors. The modern hotel is far more than just a place for bed and breakfast. A whole host of events and functions take place in the average hotel: weddings, conferences, meetings – not too mention nights out and meals in the […]
Protecting LCD Monitors in Outdoor and Industrial Environment
The LCD monitor is changing the way we use computers, TV screens and other technology. Unlike the bulky cathode ray tube televisions many of us grew up with, LCD TVs are flatter, lighter and cheaper to produce. It is these reasons that we are now seeing LCD screens in areas not normally associated with televisions. […]
The Role of LCD Enclosures in Digital Signage
With digital signage now being so prevalent there are few locations where screens haven’t yet been used for either advertising or information. But not every location is suitable for display screens – especially in outside or industrial locations where weather and other elements can damage and disable a screen. This is where LCD enclosures come […]
Advertisers, Thinking of Going Digital – Take it outside
Out of home advertising; advertisements that we see when we are out and about, has been around a long time. From the earliest days of printing, signs, adverts and poster campaigns were soon plastered along our high streets, railways stations and other outdoor areas. This type of advertising has always been cost effective – especially […]
Will Your Outdoor Digital Signage Cope with a Summer Heatwave?
Summer in many parts of the northern hemisphere this year is becoming one of the hottest in the last few years. Temperatures are expected to rise even further as we head into July and August. And while this is good news for the tourist trade and retailers in general (people tend to spend more during […]