Category: outdoor advertising

The Growth of the Outdoor Digital Signage Market

While growth in the majority of the digital signage sector seems to be levelling out, one aspect of this modern advertising sector is continuing to expand. The outdoor digital signage market is still growing rapidly. Last year the outdoor sector was worth $3.5 billion which is double what the industry sector was worth the year […]

LCD Enclosures – It is not just all about digital signage

LCD enclosures are commonly associated with outdoor digital signage. This is not surprising as they are a cost effective method of using LCD screens in outdoor locations, offering all the protection required to operate such a device outside. Waterproofing, vandal protection and temperature control allow standard TV devices housed in an LCD enclosure to be […]

Advantages of Steel Enclosures for Outdoor Digital Signage

Outdoor digital signage is a huge market with increasing potential for many businesses and advertisers. Making use of public space to promote and drive sales has been part of the advertising industry for generations but now the static signs and displays are slowly being replaced by the dynamic properties of digital signage. But he challenges […]

The Use of Digital Signage in Hospitals

Hospitals across the globe have begun to embrace digital signage. From reception areas to wards and even car parks with outdoor digital  signage, screens are being installed in all manner of places throughout hospital premises. But unlike many industries that have adopted digital signage as an advertising medium, hospitals have found use for it as […]

Digital Signage – What is it and why use it?

Nearly everywhere you go on a modern high street TV screens are being used for advertising and information. From store windows to screens in shopping malls, train stations and even outdoor digital signage – this modern new medium is taking hold over many of the traditional advertising sectors. But what exactly is digital signage and […]

Mounting Options for LCD Screens and LCD Enclosures

There are numerous ways of mounting both screens and LCD enclosures for digital signage. The number of brackets and mounting options can seem endless so choosing how you want your screen mounted can often be confusing. Fortunately many screens along with LCD enclosures adhere to international standards to make mounting easier. What is VESA The […]

Digital Signage – Importance of Knowing Why

When embarking on a digital signage project, people often ask lots of questions: What type of screen should I use? Where should I place them? What type of content do I need? Is outdoor digital signage worth it for me? These types of questions are often asked because many of those wishing to get into […]

Digital Signage Content – Do’s and Don’ts

You have your screen, your media player and LCD enclosure, now it’s time to start thinking about content. Content is one of the biggest challenges in digital signage. The great thing about using LCD screens to advertise and provide information is that with basic PC software and a little time, anyone can generate their own […]

Outdoor Digital Signage – Where to Place your Screens

With so many digital signs now installed in retail units, stores and in shopping malls it seems you can’t go a hundred yards now without spotting one. However, despite the digital signage industry being around for quite a few years now, it never ceases to amaze at the locations people decide to erect screens. Either […]

Digital Signage for Beginners – Where to place your screens

Digital signage screens can benefit nearly any business, trade, organisation or institute. From providing advertising to relaying important information to employees, staff and visitors, digital screens provide a useful, flexible and real time solution. Whether it is required to increase brand awareness or advertising at a store front, or to provide visitors with useful information […]