LCD Enclosures – Equipped for the Unexpected

Using screens in outdoor locations means protecting them protected from the elements; keeping a screen dry, making sure the temperature never veers from the LCD’s operational optimum, and providing physical protection are all essential for outdoor digital signage and other exterior screen uses. It is possible to assess easily many of the hazards that can […]

Outdoor Advertising Signs – Digital Versus Static

Out of home advertising is one of the oldest forms of promotion. From the Romans to Victorians, signs have always adorned our high streets and city areas. With the advent of printing during the eighteenth century, out of home advertising exploded and by the twentieth century signs, posters and billboards littered nearly every space, blank […]

How Safe is an Outdoor Screen?

Despite the falling cost of LCD and plasma screens, providing outdoor digital signage, whether it’s for information or advertising, marks a fairly substantial investment. Getting a return on this investment is often difficult to assess, but one aspect to outdoor digital signage that can prevent achieving an ROI is the vulnerability of the screen. A […]

Digital Signage in the Middle East

One region with a growing demand for digital signage is the Middle East. Countries like Dubai and Bahrain have burgeoning middle-classes, and as digital signage is a growing advertising medium, employed by many big name retailers, its growth is expected is understandable in such locations. The Middle East is not an easy place to deploy […]

Information Screens for Outdoors

For the service sector, providing information is an essential part of customer service. For the transport industry schedules, timetables and news of delays is important information that customers need to know. Other industries in the service sector need a method of providing information, restaurants have a need to explain what’s on and what’s off the […]

When a Screen breaks – so do your plans for ROI

When investing in digital signage, one of the main concerns people have is getting a return on the investment. Digital signage costs money. With the price of screens, media players, content creation and installation far from cheap, working out when this investment starts to pay off is not only difficult, but is made more complicated […]

Using an Outdoor TV Screen Successfully

Taking an LCD TV screen outdoors is an idea many businesses and homeowners have. Because of the flat and dynamic nature of LCD TVs, they are easily installed on walls and outdoor surfaces, making them ideal for outdoor TV viewing. Pubs and bars can benefit from an outdoor TV helping to keep customers happy and […]

Types of Locations for LCD Enclosures

A common inquiry regarding LCD enclosures is often about the environments they can and cannot handle. With so many high-priced outdoor digital signage systems on the market, providing a less expensive system often leads people to assume that an outdoor LCD enclosure is perhaps not able to cope with the same environments as other types of outdoor […]

Using Audio with Digital Signage – Good Idea?

While digital signage is mainly concentrated on visual imagery, using modern LCD and plasma screens to provide advertising, branding and promotional content, one feature of the television hardly used is the speakers. Audio is rarely used for digital signage applications but why is this? Surely, as TVs at home provide sound, why can’t out of […]

Outdoor Digital Signage – Not Just for Big Players

There are some huge outdoor digital signage screens out there. Anybody commuting into London will have seen the M4 Torch that provides digital content to tens of thousands of motorists a day, while the London “i” on London’s Cromwell Road, receives viewing figures almost as high. Many other cities too are following suit with large-scale […]