Category: digital signage
Outdoor Digital Signage – Making your Own Content
With the falling cost of LCD screens and the ease and practicality of LCD enclosures, outdoor digital signage is no longer only for big businesses and advertisers. More and more smaller companies and institutions are installing outdoor screens for communication, branding, providing information or advertising.
High Definition and High Brightness for Outdoor Digital Signage
Thousands of different televisions are on the market. From varying screen sizes, different technologies such as plasma and LCD, and they come in a wide variety of costs brackets. For outdoor digital signage, commercial grade screens provide a longer-lasting solution but there are also two other technologies that are essential for using a screen outdoors.
Standalone All-in-one Digital Signage – simple and engaging
Digital signage sued to be a complicated business, anybody wanting to install signs around a retail store required half a dozen experts to install, network, generate content and maintain the screens. Now, with the falling cost of LCD displays and an increase in manufacturers, now installing a digital signage system can be incredibly simple. All-in-one […]
Protecting Outdoor Information Screens – Ensuring Readability
In such a fast-paced world, people want to be kept informed. In the service industry, when people are forced to wait it leads to complaints and disgruntled customers. Transport companies have long known this and have always tried to keep customers up-to-date of the latest developments. Knowing about train delays, timetable changes and cancellations is […]
Digital Signage Standalone Units
Digital signage comes in all shapes and sizes, from digital posters adorning the walls of subways and concourses to the giant outdoor digital signage billboards along roadside. One form of digital signage that is highly effective for retailers, hotels and other indoor service locations is the standalone or freestanding unit. These kiosk type displays are […]
Weather and Outdoor Screens
When a screen is being used outdoors for such purposes as outdoor digital signage, it is fairly obvious that it is going to need protecting from the weather. However, protecting a screen from outdoor elements is not as easy as it may sound, and several important factors need taking into consideration. The first problem with […]
LCD Enclosures – Equipped for the Unexpected
Using screens in outdoor locations means protecting them protected from the elements; keeping a screen dry, making sure the temperature never veers from the LCD’s operational optimum, and providing physical protection are all essential for outdoor digital signage and other exterior screen uses. It is possible to assess easily many of the hazards that can […]
Making the Most of an Outdoor Digital Signage Screen
A lot of businesses are now implementing outdoor digital signage screens to provide advertising, promotion and brand awareness. Placing a screen outside a premises is an excellent way of attracting customers and provides a low-cost form of marketing that can reach a wide audience. With indoor digital signage screens, only customers inside the store only […]
The Future of Digital Signage
Technologies come and go. For some innovations such as the Internet, in a brief amount of time they change the way we conduct our lives, for others, such as the video cassette recorder, after a few decades of relevance they are usurped by newer, more modern technologies and become confined to history. Digital signage has […]
Outdoor Advertising Signs – Digital Versus Static
Out of home advertising is one of the oldest forms of promotion. From the Romans to Victorians, signs have always adorned our high streets and city areas. With the advent of printing during the eighteenth century, out of home advertising exploded and by the twentieth century signs, posters and billboards littered nearly every space, blank […]