Category: digital signage

Using Digital Signage in Temperature Extremes

The use of screens for advertising and signage is transforming our high streets and shopping centres. No longer is digital signage just found in indoor locations as more and more outdoor campaigns are springing up all over the place. In many areas, outdoor digital signage is quite straight forward to install. An outdoor LCD enclosure […]

The Best Locations for Digital Signage

With such an excitable atmosphere around the digital signage and out of home advertising industry it is forgivable for people to assume that using LCD TVs for the purposes of digital advertising is an easy method of generating business. However, implementing digital signage is not straight forward and the process is riddled with pitfalls. However, […]

Outdoor Digital Signage to Boost Trade in Retail

Sale, sale, sale! It seems no matter what time of year you walk down the high street, there are hundreds of stores with signs outside proclaiming sales and special offers. And yet, how often do you ever find yourself compelled to go into a shop just because they have a sale sign outside? The truth […]

LCD Enclosures – the perfect environment for an LCD TV

TV screens are now being used for far more purposes than just home entertainment. Digital signage is a fast growing industry where LCD and plasma screens are being used for the displaying of advertising and branding messages. However, modern LCD screens (and plasmas) simply can’t be taken into these sorts of areas without some consideration […]

Using Flat Screen TVs Outside? Methods of Protection

There was a time where the only place you would find a television was in somebody’s from room or perhaps in a bar or pub. Now TVs are being used almost everywhere for all sorts of reasons; from outdoor entertainment to digital advertising and signage. Normal TV systems have come a long way since the […]

Getting the Best Return on Investment out of Outdoor Digital Signage

Getting a return on investment is vital when embarking on any marketing campaign but with such a potentially high outlay involved with the initial implementation of digital signage, establishing a ROI is vital. Nobody wants to spend money unnecessarily; however, it can be a common occurrence when planning a digital advertising campaign making any return […]

Digital Signage on the Move

Digital signage is a modern buzzword for the use of electronic screens as an advertising medium. LCD, plasma and LED are all being used as modern digital billboards and there are few places where this new medium is not being implemented. However, digital signage hass been around for a few years now and while its […]

Preparing an Outdoor Digital Signage Campaign – things to remember

Digital advertising has become a boon for many industrial sectors and business in recent years and as a form of marketing it is relatively cheap (other than the initial outlay) flexible and dynamic. However, most digital signage deployment in indoor areas is restricted by the people that are visiting the building that it is in. […]

Digital Signage and its Contribution to E-waste

Waste from electronics is becoming a serious concern across the globe. Discarded computers, monitors, mobile phones and monitors are piling up in countries in China, Africa and the Sub-continent. It is estimated within the next 10 years the amount of electronic waste being dumped in countries like this is expected to increase five fold as […]

32” LCD Enclosures for Cost Effective Outdoor Digital Signage

Outdoor digital signage has become a real boon for many businesses. Raising brand awareness, generating custom and driving customers through the doors are just some of the reasons people choose to invest in outdoor digital signage. However, installing LCD displays (or LED and plasma) in an outdoor location is not without its problems and costs. […]