Category: digital signage
Digital Signage in Medical Settings
One area where digital signage has really taken off is the use of display advertising in hospitals, clinics, pharmacies, dentists and other health locations. A lot of health centres now have dual purpose screens deployed. Commonly these are installed by big media networks such as Amscreen in the UK, and to no cost to the […]
Using Touch Screens Outdoors
Outdoor digital signage has become an incredibly popular form of out of home advertising. Used by all sorts of businesses it has many advantages over traditional outdoor advertising. Firstly, digital signage is a hands-free form of advertising, unlike static media there is no need to visit the sign once it is installed as all new […]
Dooh Relief Content for Japan
Following the tragic events in Japan last week, which has been the country’s worst natural disaster in several generations, leaving over thousands dead and over two million people without power, the digital signage industry has bandied together to help generate content for a Red Cross appeal. The Dooh4relief.com website contains several videos and images which […]
Security Issues with Digital Signage
One are that is often not thought about in the planning of a digital signage campaign is the security of the system, but digital screens are vulnerable to all sorts of problems that can be costly if not defended against. Despite the continued falling cost of displays and digital signage equipment, installing a screen network […]
Challenges of Protecting Outdoor Screens
It is a common misconception that the LCD enclosures provided by Armagard and other manufacturers, are simply waterproof fabricated cases in which standard TV screens are placed inside to protect them in outdoor locations. Providing outdoor protection for devices like an LCD screen that has not been designed for outdoor or even out of home […]
Digital Signage – Exclusivity and Modernity
If you go into an exclusive store, shop or boutique these days, it is more than likely you will come across digital signage screens promoting items or being used for brand awareness. Indeed in some exclusive stores, digital screens have all but replaced the traditional print media and even outdoor digital signage is being deployed […]
The Effectiveness of DOOH (Digital Out of Home) Advertising
Out of home advertising is an effective form of promotion and one of the oldest types of advertising. For centuries, signs, posters and billboards have been used to promote and advertise products outdoors and our high streets are jam-packed with them. From large billboards at the side of the road, outdoor adverts on bus stops […]
Problems of Condensation for Outdoor Screens
Condensation can be a serious problem for outdoor digital signage and other outdoor screen use. It can cause a myriad of problems and can lead to components failing, obscured screens and can be difficult to counter. The main problem with using a screen outdoors is that no matter how well-protected it is in an LCD […]
Traditional Outdoor Advertising on the Decline
Outdoor advertising is one of the oldest forms of marketing in existence. For centuries, vendors and retailers have been promoting their products using out of home advertisements on the front of stores, on billboards and on posters, in virtually every conceivable location. And the effectiveness of outdoor advertising hasn’t declined in the slightest and it […]
Outdoor TV Enclosure for Protecting LCDs Outside
Many different reasons exist as to why people wish to use a TV screen outdoors. Businesses are keen to promote their products with outdoor digital signage, service industries such as transport companies wish to keep patrons informed of timetabling and delays, whilst householders and bar and pub landlords, are deploying TVs outside for entertainment. Whatever […]