All Articles By Richard N Williams

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Richard N Williams is a writer and journalist based in Birmingham, UK. He has many years of experience writing about all aspects of the internet and digital technology. He is the author of several technology related books and his articles have appeared in various publications, trade magazines and online journals.

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Digital Signage on a Shoestring

This entry was published on April 6, 2010 by Richard N Williams

Despite the falling costs of TV screens such as LCD (Liquid Crystal Display) or plasma, digital signage is still not what you would describe as a cheap endeavour. Not only do the screens, content and distribution systems have to be purchased but also digital signage enclosures used to house and protect the screens are also […]

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LCD Screens for Outdoor Use – Does Brightness Matter?

This entry was published on April 4, 2010 by Richard N Williams

Digital signage is a fast growing technology with more and more screens being used for digital advertising and out of home media than ever before. One of the fastest growing aspects of this new medium is the use of outdoor digital signage – using screens outside to increase awareness, advertise or pass on information. Because […]

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Importance of the Flexibility and Scalability of Digital Signage

This entry was published on April 1, 2010 by Richard N Williams

Digital signage is a relatively new innovation. Using flat screen TVs for out of home advertising has, despite its massive growth only been around for the last decade and day by day the industry is changing. In planning any digital signage campaign it is important to remember to ensure the system you install is both […]

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Protecting Outdoor TVs from Attack

This entry was published on March 30, 2010 by Richard N Williams

Over the last few years, more and more bars, restaurants and pubs are using outdoor TVs to entertain patrons. Prompted by smoking bans and the increase in flat screen technology (combined with the fall in price of modern screens) outdoor TVs are now a popular feature of many pub gardens. And it’s not just pubs […]

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Digital Signage and the Law – Importance of responsible installations

This entry was published on March 28, 2010 by Richard N Williams

It is quite common on many empty city walls and properties to see the words: ‘Bill posters will be prosecuted.’ Irresponsible outdoor advertising has been responsible for legislation preventing the unauthorised use of outdoor advertisements as well as blackening the name of those responsible street advertisers. A similar problem is now arising with the arrival […]

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Digital Signage and Hotels

This entry was published on March 26, 2010 by Richard N Williams

Hotels are a great place for digital signage. Signage screens can be used to provide all sorts of information to customers and patrons, and as hotels are a hotbed of activity catering for everything from weddings to conferences, the opportunities for digital signage doesn’t stop there. There are a great many ways of using digital […]

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Outdoor Advertising Tips – Going Digital

This entry was published on March 24, 2010 by Richard N Williams

Outdoor advertising has always been a cost effective and successful method of raising brand awareness. Fly posters, bill boards and hoardings on high streets and bus stops are a great way of displaying a message to a broad base of people that will be passing by each day. However, advertising is not as effective as […]

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Keeping Your Digital Signage Protected

This entry was published on March 20, 2010 by Richard N Williams

Protection for digital signage and advertising systems is often overlooked by keeping the screens protected and running in conditions that are suited for an LCD screen, is important to ensure you maximise the cost of implementing them in the first place. Implementers of outdoor digital signage often look to securing their digital signage systems from […]

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Outdoor Digital Signage – The Future of Billboards and Posters

This entry was published on March 18, 2010 by Richard N Williams

Outdoor advertising has always been an essential part of marketing and outdoor advertisements create colour and are part of our everyday world outside. Without outdoor advertisements the streets and boulevards around our neighbourhoods would look quite different and some locations such as New York’s Time Square or London’s Piccadilly Circus would be unrecognizable. From bill […]

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LCD Enclosures – A Fresh Approach to Outdoor Digital Advertising

This entry was published on March 17, 2010 by Richard N Williams

Digital advertising is changing the shape of marketing by introducing more colourful and engaging imagery which is slowly replacing the traditional methods of advertising used for so many years. By using flat screen TV devices, moving images can be used to replace the tired static messages used in conventional signage and its not just in […]

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