All Articles By Richard N Williams

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Richard N Williams is a writer and journalist based in Birmingham, UK. He has many years of experience writing about all aspects of the internet and digital technology. He is the author of several technology related books and his articles have appeared in various publications, trade magazines and online journals.

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LCD Enclosures – Floor Standing or Wall/Ceiling Mounted?

This entry was published on November 7, 2010 by Richard N Williams

LCD enclosures are a housing used to protect LCD TVs (and other flat panel displays like plasma) from harmful elements such as rainfall and dust, enabling standard devices to be taken outdoors or in hostile locations. They are versatile and flexible built to the most common size of display and can house almost any make […]

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Winter and Your Outdoor Screens

This entry was published on November 6, 2010 by Richard N Williams

Winter is a time when many devices struggle operationally. The cold weather, ice snow and prolonged darkness can make it difficult to start the car or operate machinery outside – and it can play havoc with outdoor digital signage too. Cold weather can permanently disable an outdoor screen if proper precautions  aren’t taken as condensation […]

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Complexities of Outdoor Digital Signage

This entry was published on November 5, 2010 by Richard N Williams

When using LCD, plasma or even LED screens in outdoor locations there is an obvious need to protect the electronics from getting damaged by the weather, temperatures and other hazards but protecting outdoor digital signage is not as simple as you might think. Waterproofing is perhaps the first step of outdoor protection for an LCD […]

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Using Displays in Outdoor and Harsh Environments

This entry was published on November 4, 2010 by Richard N Williams

The humble monitor, computer display and television have gone through dramatic changes over the last decade or so. The traditional cathode ray tube (CRT) has all but been replaced by the flat panel device – such as the plasma or LCD screen. These modern displays are more versatile in their use and are no longer […]

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Protection Matters – Outdoor Digital Signage

This entry was published on November 3, 2010 by Richard N Williams

Outdoor digital signage is part of the whole digital out of home (Dooh) industry that has been rapidly expanding over the last decade. From rather meek beginnings where screens were only erected in a few retail locations, digital signage has exploded with high streets no littered with display screens and LCDs. Even outside, our high […]

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Digital Signage Flexibility – Day Parting

This entry was published on October 31, 2010 by Richard N Williams

One of the great advantages of digital signage is its flexibility. Unlike nearly any other commercial advertising method, with digital out of home, outdoor digital signage and other forms of display advertising, content can be scheduled and tailored to meet specific demographics. This scheduling ability has come from the world of television where it is […]

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Outdoor Screens on the Slopes

This entry was published on October 30, 2010 by Richard N Williams

Outdoor digital signage is becoming a popular from of advertising, marketing and branding. Many industries are implementing some sort of digital outdoor campaign but there is one area that has come as quite a surprise to outdoor AV and digital signage companies – the ski slopes. There are large number of enquiries to outdoor digital […]

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Outdoor Digital Signage – more effective than TV

This entry was published on October 29, 2010 by Richard N Williams

A recent study has highlighted the effectiveness of outdoor advertising at developing brand awareness and driving more customers to search for brands online. The research, conducted by the British Outdoor Advertising Association (OAA); research company, Millward Brown; and brand company, Mindshare, analysed advertising over five years. The study looked at 326 brands from 25 different […]

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The LCD Enclosure – an Introduction

This entry was published on October 27, 2010 by Richard N Williams

The LCD enclosure is a term that crops up quite often in the world of out of home and digital signage. In brief terms, LCD enclosures are protective weatherproof cases that allow standard or commercial grade screens to be taken outside and used as outdoor digital signage. There is, however, a lot more to the […]

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When the Rains Come – Protecting Outdoor Screens in Inclement Weather

This entry was published on October 23, 2010 by Richard N Williams

Outdoor digital signage has a multitude of uses: advertising, promotion, marketing, brand building and providing information, making it an extremely flexible, versatile, and reactive medium. There are plenty of challenges to implementing it though. The outdoor screen has to be sited in best location possible, preferably an area with the highest potential audience and that […]

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